Digital Menu Boards for Restaurants: Prices, Sizes & How It Works
A digital menu board replaces printed menu panels with a commercial screen you update from your phone — change a price in seconds, hide sold-out items, switch from breakfast to lunch automatically. In India a menu-board screen costs ₹16,992–41,772 incl. GST (one time — menu software included, no monthly fee), and it typically pays for itself in a few months of not reprinting panels and flex.
Why restaurants switch
- Price changes in seconds, not print cycles. GST change, supplier hike, new combo — edit on your phone, done. No flex printer, no ladder.
- Daypart menus run themselves. Breakfast till 11am, lunch after, late-night menu at 10pm — scheduled once, switches automatically every day.
- Food photos and video sell more. A moving shot of a sizzling burger outsells a printed list. Screens let you merchandise, not just list.
- Sold-out looks professional. Hide the item instead of taping paper over it.
- Chains stay consistent. Head office pushes the menu; every outlet shows exactly the same thing, or its own city pricing — from one dashboard.
The screens restaurants actually buy
The workhorse is a 43-inch commercial wall display — India's most popular menu size, readable from the back of the queue. Mount one, two or three above the counter depending on menu length:
For the counter itself — today's special, feedback QR, loyalty signup — a small tabletop screen works beside the billing desk:
Menu board prices (live, GST-inclusive)
| Display | Type | Starting at | |
|---|---|---|---|
 | Wall Master Edge | wall mounts | ₹37,760 |
 | WM Series | wall mounts | ₹16,992 |
 | TT Series | tabletops | ₹21,240 |
Prices update automatically from our factory catalog — what you see is what the quote says. Full catalog on the price list.
The software is included — that changes the math
Menu-board SaaS platforms charge $8–30 (₹700–2,600) per screen per month, forever. Every SOIL display ships with SetuOS — menu editing, daypart scheduling, multi-outlet control — with a one-time Standalone license. On a 10-screen chain over 5 years, that's ₹4–15 lakh difference, roughly the hardware cost of three more outlets.
Getting started (this week, realistically)
- Count screens: most single counters need 1–3 menu screens (43") + optionally 1 counter screen.
- Configure the WM Series online — pick sizes, request the quote. The shown price is the final price.
- Free shipping from Delhi; wall installation is a same-day job.
- We help set up your first menu layout; after that your team edits from a phone.
Made in India, 1-year warranty, and the same displays run in QSRs, sweet shops, cafés and cloud kitchens across the country — from metros to Lucknow and Surat, where demand is growing fastest.
Frequently asked questions
What does a digital menu board cost in India?
A commercial menu board screen costs ₹16,992–41,772 incl. GST depending on size: 32-inch from ₹16,992, 43-inch (the most popular menu size) around ₹24,780, 50-inch around ₹41,772. Menu management software is included with SOIL displays, so there is no monthly per-screen fee. A typical single-counter QSR setup with two 43-inch screens lands near ₹50,000, one time.
Which screen size is best for a restaurant menu board?
43 inches is India's most popular menu-board size — readable from the queue at a typical counter distance of 3–5 metres. Use 32-inch for tight spaces or single-item menus, and two or three 43/50-inch screens side by side for full QSR menus with combos and photos.
Can I use a normal TV as a menu board?
You can, but restaurant duty kills consumer TVs: 12–16 hours daily voids most TV warranties, kitchen heat and grease stress the panel, and there's no remote menu management — someone updates prices with a pen drive. Commercial menu displays run continuously, mount in portrait or landscape, and let you change the menu from a phone.
How do I update prices and items on a digital menu board?
With SetuOS (included with every SOIL display) you edit the menu from any browser or phone — change a price, hide a sold-out item, or push a new combo, and the screen updates in seconds. Multi-outlet chains manage every branch's menu from one dashboard, with daypart scheduling: breakfast menu till 11, lunch after, automatically.
Is there a monthly software fee for menu board software?
Not with SOIL: SetuOS Standalone ships with the display as a one-time license. International menu-board SaaS platforms charge $8–30 per screen per month forever — on 10 screens over 5 years that's ₹4–15 lakh in rent. Optional SetuOS Cloud (for multi-outlet central control) is billed per device per year, not monthly.
How long does installation take?
Menu board screens ship free across India from our Delhi factory and wall installation is typically a same-day job. You can be running digital menus within a week of ordering, including content setup.
Talk to the people who actually build these displays.
SOIL manufactures commercial digital signage in India — transparent GST-inclusive pricing, SetuOS software included, 1-year warranty, pan-India delivery.